Basis—Applied Social Science

What is this Unique Approach of Ours Based On?

The nerdy stuff… We love it.

Our training and development expertise tells us we need to take it easy on the theory and science while discussing what we do.

But we are proud of our interdisciplinary approach, and we believe strongly that results matter and that it is a sacred responsibility to provide education, training, and guidance on these critical issues.

Every word choice and decision we make is made purposefully, either directly or indirectly supported by theory or research.

We draw from

  • The Research Literature in Academic Journals – Over a decade of study and analysis of the research literature on sexual assault, sexual misconduct, abusive relationships and abusive behaviors, and what does and does not work to address those issues.

We work backwards from behavior, and looking for answers and insights on anything related to how we can better understand and influence behavior took us to the following:

  • Applied Social Psychology
  • Moral Psychology
  • Educational Psychology
  • Trauma-Informed Care
  • Cognitive Linguistics
  • Neuroscience
  • Systems Thinking
  • Marketing and Storytelling Principles

We also draw inspiration from the basic processes and approaches to solving problems and designing solutions in fields such as

  • Engineering
  • Architecture
  • Auditing
  • Counseling

Counseling Psychology – Internal consultant Dr. Brian Mistler provides additional levels of program optimization on matters relating to trauma, psychopathology, and mental health issues.

The Creativity Bonus

In addition to the multiple disciplines of science, we apply the eyes and heart of an artist to everything we create. An artistic approach is not only about creativity; it is about an eye for detail and an almost obsessive focus on improving whatever can be improved until we get it just right.

Contact us so we can see if we are a fit for helping you and your organization make a leap in this critical area.

476 Word Summary of Our Unique Approach to Preventing Sexual Harassment and Other Harm:

We believe the point is to connect with everyone, effectively influence a specific set of behaviors, and elevate your overall culture in sustainable ways.

In an organization with an already healthy and strong culture, the point is to maintain that strength, making it impervious to what would threaten it by changes in people or processes over time.

We believe traditional education and training on sexual harassment and misconduct prevention is not sufficient. That approach has been going on for decades, and there is too much evidence that suggests it is not achieving the desired results.

There is too much at stake for individuals and organizations to accept a less-than-optimal approach to these issues.

Whether an organization “does” sexual harassment prevention training or not is not a good question. Businesses don’t view marketing and sales as something they either do or don’t do. They view it in terms of something they can be highly effective at or not nearly as effective as they need to be.

It’s behavior that either helps or harms individuals and organizations. That’s why our study over the last decade has focused not only in building subject matter expertise, but also in finding every insight available on what influences behavior. Our approach fits naturally within the relatively new field of Behavioral Ethics.

Behavioral Ethics has to do with applying multiple social sciences to better understand and analyze how people behave, and are likely to behave, in real-world situations, considering both internal psychological processes and external environmental factors.

We are the first and the only consulting firm in the world to take a Behavioral Ethics approach combined with subject matter expertise and training and development expertise to optimize the approach to preventing sexual assault and misconduct.

We believe training on this issue tricky. It’s not simple. There’s an art and science to influencing virtually everyone on topics that almost no one feels comfortable talking about.

Education and training on this issue must assume it is being received by victims/survivors and secondary victims/survivors, as well as by those who are apathetic, cynical, skeptical, or tired of hearing about it.

Training must gain access to hearts, guts, and minds without evoking resistance and without being deemed irrelevant in people who have entrenched thinking and diverse worldviews. And it must reach the right point of leverage to influence behavior in specific ways, which includes both rising above a spectrum of unethical or unhelpful behaviors and responding in certain helpful ways to a spectrum of situations, despite complex social dynamics, blind spots, and pressures.

Education about the issues and the relevant laws is not difficult to do for most smart professionals, but optimizing education to reach the hard-to-reach and influence their behavior is extremely complex. That is where we come in. If you are a serious person about optimizing your organization’s approach to these issues, we can help.

Contact us to discuss how we can best help you.